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PUMA’s African Lifestyle Collection
March 18, 2010  |  Fashion, Men, Shopping

With a robust heritage of producing high-end athletic and lifestyle fashions, PUMA has upped the ante on its creativity and joined forces with contemporary African artist Kehinde Wiley. Wiley is a unique talent, very well known for his portraits rendered against intricate backdrops of graphics and patterns. Coupled, Wiley and PUMA birthed an African spirited campaign that melds bright colors, rich graphics and portraits to produce a line of apparel, footwear, and accessories that are bleeding-edge, but still very PUMA. Ushering a historic event unlike any other, the World Cup 2010, which be held in South Africa is the genesis behind this initiative. Simply, the collection is an African art and fashion jamboree, juxtaposing classic portraiture with modern patterns and prints.

Highlights of the line include, the Limited Edition v1.10 Kehinde Wiley boot, where only 302 unique pairs will be released and two Kehinde Wiley T-shirts.

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Limited Edition v1.10 Kehinde Wiley boot

Kehinde Tee

Kehinde Tee

Kehinde Puzzle Tee

Kehinde Puzzle Tee

Pieced Track Jacket

Pieced Track Jacket

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2 Comments


  1. Holy crap, I love those shoes!

  2. Hi, I will have to look into this deeper, thank you

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